A Process to Showcase SharePoint’s Value to Your Organization: Part 3 of 3


Article 3 – Map SharePoint Usage to Your Business Process Map

Create a High-Level Business Process Map Diagram (Process Framework)
In our last article we examined how the Value Chain can help you see your company from a wider perspective and better understand the types of business processes (Core, Primary and Support) your company performs to add value.

In this article, we will walk through creating a Process Map Diagram and how we will use the diagram to visualize SharePoint’s value to the company.

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A Process to Showcase SharePoint’s Value to Your Organization: Part 2 of 3


Article 2: Understand Your Corporate Strategy & Your Business Processes

Understand Your Corporate Strategy
In order to better understand your corporate strategy – and how you can map the usage of SharePoint to that strategy, you need a basic understanding of the Value Chain. The Value Chain was first described and popularized by Michael Porter in his 1985 best-seller, Competitive Advantage: Creating and Sustaining Superior Performance.

Dr. Porter states every company has a Value Chain – how you create and sustain value as a company. Every firm is a collection of activities that are performed to design, produce, market, deliver and support its product. All these activities can be represented using a value chain (pictured below).

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A Process to Showcase SharePoint’s Value to Your Organization: Part 1 of 3


Article 1: The Series Overview

How is SharePoint helping my company? Like other technologies, SharePoint is a tool that can help add value to your organization if used in a manner that supports the company’s business strategy. Unlike an ERP system that is tightly governed, and the processes are highly defined, SharePoint’s early usage tends to focus on the “unstructured” processes and data within a company. This poses challenges in clearly articulating the value SharePoint brings to a company. As a result, mapping the usage of SharePoint to your company’s strategy is where a majority of companies have challenges.

A lot of people that are in charge of their organization’s usage of SharePoint are looking for ways to help quantify how SharePoint adds value. I believe a 4 step approach to this challenge can help anyone in charge of SharePoint, or anyone working within a SharePoint team, answer the question – “how is SharePoint helping my company”?

The 4 steps are as follows:  

  • Step 1: Understand Your Corporate Strategy
  • Step 2: Understand the Business Processes the Company Performs
  • Step 3: Utilize or Create a High-Level Business Process Map Diagram (Process Framework)
  • Step 4: Map Your SharePoint Usage to the High-Level Business Process Framework

By using this approach in your organization, you will gain:

  1. A graphical representation of SharePoint’s value to the organization that anybody can easily understand;
  2. A technique to drive the usage of SharePoint to ensure it adds value to the organization and supports the corporate strategy.

In the next article, I will explore what goes into understanding your corporate strategy and the business processes your company performs.